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Penguin Strategies
Contact Details:
Send CVContact: HR
Description:
As a Marketing Director you are responsible for our client’s marketing strategies, as well as overall branding and image. You will prepare ongoing marketing plans, create a calendar of campaigns and events, work within the marketing budget and analyze the market and competitors. You will guide a marketing team, including the work of Project Managers, designers and any freelancers.Requirements:
- Inbound Digital Marketing strategy and execution
Managing a team
B2B
Enough knowledge in order to leverage in an overall marketing plan:
SEO
PPC / social paid media
Social Media - LinkedIn, Twitter, Youtube
Video
Marketing Automation - HubSpot preferred but not required
CRM - SFDC and/or HubSpot preferred
Content marketing:
Copywriting background
Brief preparation
Reporting and Analytics - Understanding how/where to pull data and present to customer and other teams
Google Analytics - required
HubSpot reporting - nice to have
SFDC reporting - nice to have
Location:
SharonJob type:
Full-timePosition Code:
JB-00002
